This project represents a dream come true for Jerry Rivera and is available on various platforms.
Salsa icon Jerry Rivera, one of the most influential and consistent voices in tropical music in recent decades, returns with renewed strength to mark a before and after in contemporary salsa. With an impeccable career that has consolidated him as an undisputed reference in the genre, Rivera presents his new single “Es una Locura”, a letter of introduction to his next production titled “El Nuevo Orden Musical”.
This new project has the musical direction of maestro Isidro Infante, a legendary figure whose legacy has been fundamental in the evolution of salsa. The union of these two giants promises an authentic, powerful and faithful proposal to the roots of the genre.
With “El Nuevo Orden Musical”, Jerry Rivera not only promotes his place in the salsa elite, but also enhances a movement that rescues the pure essence of dance music: forceful arrangements, organic instrumentation and an energy that connects directly with the dance floor. “Es una Locura” encapsulates this vision with a vibrant discharge that evokes the golden age of the great dance halls, where salsa was lived with intensity, elegance and passion.
(Photo: Jerry Rivera)
Throughout his career, Jerry Rivera has accumulated multiple hits that have transcended generations, positioning himself at the top of the Billboard charts, obtaining multi-platinum certifications and conquering stages around the world, being the artist with the most album sales in the history of salsa. His ability to evolve without losing his essence keeps him current as one of the most respected and beloved artists of the genre.
Today, with this new release, Rivera not only celebrates his legacy, but invites his audience and new audiences to be part of a new era: a rebirth of salsa as dance music, of connection and celebration.
“This project represents a dream come true. It is returning to the roots, to the essence, to that sauce that is felt in the body and soul,” says Jerry. “Es una Locura” is now available on all digital platforms such as Spotify, YouTube, Apple and Deezer.
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