According to Celebrity Net Worth, Colombian singer Karol G has a fortune that amounts to $25 million. It’s not surprising, when one remembers that her $trip Love Tour was the most profitable tour by a Latin artist in the United States (beating Selena), generating almost $70 million. Or when she thinks about the multimillion-dollar royalties that her songs must generate, they exceed half a million or a million views.

But in reality, a figure who at this moment could very well be the greatest in Latin music, not only wins for his songs and his tours, but simply for existing. Better said, these days the image is monetized. For example, Instagram is one of the few networks that does not pay its users for views, but that does not mean that it is not one of the most profitable platforms for this type of stars.

It happens that being a figure with more than 10, 100 or 500 million followers attracts brands interested in having “collaborations” with them or in paying these types of stars to advertise their products.

La Bichota has been the image of the Spanish luxury house Loewe, she has also toasted with a Smirnoff in her hand or has worn Crocs that have been designed exclusively with her in mind. In fact, in her native Colombia, she has been the face of a popular soda.

At the moment Karol G has participated in two films, in Barbie, but not acting but composing one of the central songs of the soundtrack and Griselda, where Carolina insisted to Sofía Vergara so that her time on screen was as little as possible.



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