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A few months ago, he embarked on a nostalgic journey to his roots. Colombian singer J Balvin arrived at Medellín station this Thursday to officially present Rayo. The album is the seventh studio album by the urban artist, which is inspired by his musical beginnings, without refusing to look towards the future of the genre. The album…

A few months ago, he embarked on a nostalgic journey back to his roots. Colombian singer J Balvin arrived at Medellín station this Thursday to officially present Rayo. The album is the urban artist’s seventh studio album, which is inspired by his musical beginnings, without refusing to look towards the future of the genre.

The album consists of 15 songs and was named Rayo in honor of Balvin’s first car, which he rode in after undergoing a transformation. However, like the album, it captures the youthful essence and passion of the interpreter of “Mi Gente,” “6 AM” and “Safari.”

“When I was in the studio I was feeling the same joy that I felt when I was recording in a neighborhood called Robledo La Pola, on the outskirts of Medellín. I felt that same enthusiasm. I think that cars leave a mark on those who have had the opportunity to own one,” Balvin told EFE.

Without ceasing to be faithful to his origins, he exalts reggaeton with elements of electronic pop, dembow, Mexican music and urban sounds with the intention of showing off with very striking collaborations. Among them, the one he did with his compatriot Feid on ‘Doblexxó’ (Doblechó) stands out, the single chosen to introduce Rayo to the world. Through a powerful video in which together with Ferxxo he navigates through a futuristic landscape to reflect the constant expansion of the genre.

At the official presentation at his home, Balvin arrived among the crowd that was shouting “José, José, José.” He also expressed his joy at being in Medellín: “Medallo, it’s great to be home.”

On his Rayo car and wearing a Chicago Bulls jersey and a white cap, “the kid from Medellín is back home after a break,” the artist said before listening to the “parchadito” album with his fans.

J Balvin, the precursor

Real name José Osorio Balvin (Medellín, 1985), the Colombian musician has become one of the most successful Latin artists in the world. His sales are estimated at more than 35 million copies.

The artist chose a particular setting to unveil his new album: a parking lot at the Juan Pablo II Airport, where he set up ‘Rayo Motor Club’, a kind of festival to experience music on wheels and enjoy an urban atmosphere with graffiti, light shows and a breakdance show with artists from popular areas such as Comuna 13 and Moravia.

Before the main event, the mood was raised with a stunt exhibition while several DJs accompanied the striking motorcycle stunts with their mixes before the eyes of dozens of spectators who were waiting to meet again with “the boy from Medellín.”

Rayo and his collaborations

“It’s an album that has a really good vibe, a 2,000% attitude that we put into it. It’s an album that now that it’s coming out, I’m not saying that I could have done this better, I could have recorded this better. I really feel calm in that sense,” said the artist.

The trip aboard Rayo surprises with the Afrobeat of “3 Noches.” The song allows you to reach destinations such as “Gaga,” a catchy electronic song with the Spanish urban singer Saiko.

Balvin recorded “Stoker” with Carín León, one of the people responsible for the rise of regional Mexican music. Meanwhile, he created the song “Gato” with Catalan singer Bad Gyal, and collaborated on “Origami” with Colombians Ryan Castro and Blessd.

And although Balvin is happy to be in this “new season” of his musical career as he sang pieces of these new pieces, he never forgets his origins.

“Without Medallo, reggaeton wouldn’t be what it is.”



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